JULY 2023 CAMPAIGN

Out of The Box Ideas

GOAL
Stay true to their mischievous style by creating the most unhinged ad that makes no sense but still get the results.

Strategy & Solution
With an unconventional brand like MSCHF, paid marketing was all but new territory for them. They believe the product should speak for itself. Tasked to come up with wacky, weird, and out-of-the-box ideas, for their newest shoe brand collaboration, I worked with a combination of junior and senior designers to bring together their wildest ideas.